TV show Qayamat Se Qayamat Tak (QSQT) on Colors produced by BBC and MAJ Productions is going off air on May 24. The ace producers tried to show the main story to the audience to complete it. Though they are disappointed that the show ended before time, they stressed that the ongoing season of IPL definitely played a big role in the low TRPs.
Abhigyan said, “It is always sad knowing the show is going off air a little quicker than you expected, but it’s something very common these days. It’s especially during the IPL season that someone or another gets in trouble, and this time it was our turn. But I don’t feel bad about it; it was a great story in the 90 episodes we covered and along with the extended episodes it went up to 100 episodes. We aired the main story in the ongoing episodes so that the audience doesn’t feel cheated.”
“Most of the story got utilized as we had a 45-minute time slot. The show has gone past 100 episodes during those time slots,” Mrinal added.
Abhigyan mentioned that every time they try something different, and Qayamat Se Qayamat Tak was also a different show. He, however, said that though it had a much better background, in the end it’s all about the TRP game. Mrinal further said, “I will only say that it is a love story, so an early 8–8:30 pm slot would have done better because it is not a heavy family drama show, nor is it a dark horror show. So getting an early slot would have helped.” The producer couple also supported TV shows streaming online and said that it’s a good thing as they recover some money online, and added, “Even if it runs online, it makes millions of views, and about half the cost is recovered from episodes. Though I don’t think online affects because both mediums have different audiences, people who watch TV still watch it.”
“For example, people like to switch on a TV and not watch on a personal device. The most viewership online is on mobile devices, and there are people who prefer TV more. During Pischanini, we were told that it was a hit on Voot, for Qayamat Se Qayamat Tak we don’t know the numbers,” they concluded.
